Top 9 AI Buzzwords You’re Seeing Everywhere
Real or hype?... Top 9 buzzwords dominating the AI conversation in 2025
If you’ve been reading anything about AI lately, you’ve probably noticed certain buzzwords pop up repeatedly. Real or hype?... This is for you to judge. Here’s a look at the top 9 buzzwords dominating the AI conversation in 2025:
Automation/hyper-automation
The ultimate promise of AI: replacing repetitive tasks with seamless, efficient processes. It’s often marketed as the magic ingredient for saving time and cutting costs.
Agents
Everyone’s talking about “AI agents” — virtual helpers that can autonomously perform tasks, from answering customer queries to writing code.
Personalization
AI-powered personalization promises to tailor everything—ads, product recommendations, emails—to your exact needs, making every experience feel custom-made.
Insights
A favorite in analytics-related AI marketing, “insights” suggests the technology doesn’t just report data—it tells you what to do next.
Autonomy
The idea that AI can act independently without constant human oversight, whether it's driving cars, running workflows, or managing systems.
Empowerment/Augmentation
Suggests AI enhances human abilities rather than replaces them, often in creative or strategic contexts like decision-making or design.
Real-Time
AI solutions are increasingly marketed as being able to process and respond to data in the moment, delivering instant results for faster decisions.
Disruption
A term used to convey that the AI solution is groundbreaking and will fundamentally change the way industries or tasks operate.
Optimization
Often tied to AI systems that promise to streamline processes, maximize efficiency, or make operations “better, faster, and smarter.”
Anything you liked/got the creeps from in particular?...
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